The awards organiser of the Direct Marketing Association of South Africa (DMASA) says that the move has been necessitated by the number of entries that were received during the latter part of August.
"There's clearly a huge pent-up demand to take part in South Africa's premier
Integrated and Direct Marketing (
IDM)
Awards after the events of the last two years and we didn't want arbitrary deadlines to stand in the way of the rebirth of our industry," says David Dickens, CEO of the DMASA.
The DMASA's internationalisation in particular of 2022's awards is also a likely reason for the interest in entering the
Assegais.
Individuals are encouraged to view the awards' website for details on how to enter.
Marketers across the following sectors can submit their entries:
- Automotive
- Business products and services
- Consumer products
- Food and beverage
- Health
- Non-profit
- Publishing
- Media
- Entertainment & Sports
- Retail
- Travel and hospitability
- Technology & Communication, and
- Utilities.
Entrants are reminded that
Gold Assegai Award category winners can also elect to have their submissions considered for a
Global Echo Award.
For more information, visit
www.assegaiawards.co.za. You can also follow the
Assegai Awards on
Facebook,
Twitter or on
Instagram.