From Snow White to It Ends With Us, it is clear that there really is such a thing as bad PR. media update's Venelize de Lange investigates what separates successful PR strategies from those that end in disaster.

Have you been in the social media game for years with no success? If you are looking to become the next hot topic, then it is time to take your cues from Pedro Pascal. media update's Venelize de Lange unpacks what his recent virality reveals about how content spreads in 2025.

It's Youth Month, and what better way to celebrate than to think of the next generation — Gen Alpha. Saads Abrahams from media update is sharing seven tips on how to market to Gen Alpha.

What is the future of radio? And are podcasts the answer? media update's Venelize de Lange decided to find out with the help of an expert in the field: Masi Mdingane. 

Pitching to journalists can be a challenge, but there are a few things you can do as a PR to make sure that your article goes from their inbox into their publication. Saads Abrahams from media update is sharing five insights into the power of the PR listicle — and why journalists still love it.

Being an introvert in a world where people are driven to have a constant online presence can be draining. That is why Saads Abrahams from media update is sharing some social media tips for introverts on how to show up — without burning out. 

In 2025, we are moving beyond followers. Read along as Venelize de Lange from media update shares why brands need to prioritise communities in their social media marketing strategy. 

Living in the digital age means that traditional forms of media have to adapt or get left behind. The way media is shared and consumed has changed; this is why Saads Abrahams from media update is sharing six SEO tips for journalists.

Taylor Swift isn't just a chart-topping musician — she's a public relations powerhouse. Venelize de Lange from media update shares three tips we can learn from the PR genius that is Taylor Swift.

Not all content creators are influencers, and not all influencers are content creators. media update's Venelize de Lange unpacks what sets UGC creators apart from influencers to help you figure out what social media role fits you best.