South Africa's advertising landscape has shifted fast. In the past year alone, Flow has aimed to emerge as a driving force behind the country's R4-billion commerce-media market, powering a new wave of advertising built on real shopper data rather than third-party cookies.

Publicis West Africa (PWA) has announced the official launch of Ghana's first advanced Out-of-Home (OOH) measurement platform in partnership with global advertising technology leader Moving Walls. This groundbreaking initiative marks a new era in the country's advertising industry, providing precise audience insights and measurable campaign effectiveness for brands and agencies.

South Africa's advertising industry is buzzing with originality in 2025. Venelize de Lange from media update unpacks the must-know campaigns of the year, revealing how brands are redefining connection and impact.

H&M South Africa has revealed its newly upgraded store in Durban at Gateway Theatre of Shopping, owned by Old Mutual Property.

MMA Global, Inc., the global non-profit industry body, has ushered in a new era as the Marketing + Media Alliance (MMA), aimed at solidifying its evolution into a foremost global community of Chief Marketing Officers and Senior Marketing Leaders.

Multiple award-winning agency, Riverbed, has added another brand to its portfolio with its appointment as the public relations partner for Mondelez International, South Africa, following a highly contested pitch process. The scope of work includes PR, Reputation Management and Crisis Communications.

Nedbank Group Limited has become one of the first businesses in South Africa to offset its carbon emissions by taking up Growthpoint Properties Limited's (JSE: GRT) renewable energy certificates (RECs) in a groundbreaking initiative enabling tenants to offset electricity emissions in leased buildings.

First National Bank (FNB) has announced its partnership with WomenIN Festival 2025, as a lead empowerment partner for the event that brings together women from all walks of life for a phenomenal anticipated two days of celebrating women with purpose.

BUILD has announced that it has taken on a challenge that has aimed to touch millions of families: how to organise health and social care around older adults with complex needs in a way that is considerate of individuality, works in real life and can be sustained by care and social systems.

In recognition of Men's Health Month in November, the Dr Randall Ortel Foundation has announced that it will host the inaugural Dr Randall Ortel Men's Health Club Open Day on Saturday, 22 November, from 11:00 to 13:00 at the Watergate Medical Centre, Mitchell's Plain.