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Why SEO Is So Important in Digital Marketing in 2025

Why SEO Is So Important in Digital Marketing in 2025

Marketing

Most businesses are not advertising in magazines or newspapers, they are sharing their business online. But what is the point if someone is searching for a product or service that you supply, and your website is on the third page on Google? 

M&C Saatchi Abel Announces Cross-Border Client Acquisition

M&C Saatchi Abel Announces Cross-Border Client Acquisition

Marketing

Integrated creative agency M&C Saatchi Abel, which is part of The Up&Up Group, has announced that it has reinforced its commitment and focus on the African continent, announcing new cross-border client acquisitions.

ABSA RUN YOUR CITY Cape Town Entries Open

ABSA RUN YOUR CITY Cape Town Entries Open

Publicity

Absa has announced that entries for the RUN YOUR CITY Cape Town 10km have opened. The event is set to take place on Sunday, 11 May.

Findasense Releases <i>Consumer Trends 2025</i> Report

Findasense Releases Consumer Trends 2025 Report

Marketing

Findasense has released the Consumer Trends 2025 report, identifying six key trends shaping the relationship between brands and consumers. Findasense says that these trends are a path to innovation and a return to the essentials: trust, connection and authenticity. 

Havas Media Network Launches Data and Technology Practice in Africa

Havas Media Network Launches Data and Technology Practice in Africa

Marketing

Havas Africa has announced that it has officially launched CSA (Consumer Science and Analytics) — Havas Media Network's consultancy dedicated to accelerating clients' understanding of customer data and improving return on investment through analytics and machine learning. 

Sungrow Announces First Roadshow of 2025 to Advance Clean Power for All in South Africa

Sungrow Announces First Roadshow of 2025 to Advance Clean Power for All in South Africa

Publicity

Sungrow has announced the launch of its first roadshow of 2025, bringing its solar and energy storage innovations to cities across South Africa. Starting on Thursday, 13 February and running until Tuesday, 18 March, the roadshow will visit key locations, including Middelburg, Durban and Polokwane.

WPP and Amazon Music Launch 'Louder Than Cancer' Campaign

WPP and Amazon Music Launch 'Louder Than Cancer' Campaign

Publicity

Amazon Music and WPP have announced the launch of the 'Louder Than Cancer' campaign, an initiative uniting top global artists in recognition of World Cancer Day with creative leadership from WPP's Grey Health, talent marketing agency FIMI Group and the Amazon Ads Brand Innovation Lab.

Seriti Green’s Ummbila Emoyeni Wind Energy Facility Moves Closer to Completion

Seriti Green’s Ummbila Emoyeni Wind Energy Facility Moves Closer to Completion

Publicity

Seriti Green's Ummbila Emoyeni Wind Energy Facility in Bethal, Mpumalanga has taken a major step forward with the transportation of nine turbines — including 27 blades and other components — from Richards Bay Port along the N2. The move started Monday, 3 February. 

Ford South Africa Appoints Tarryn Knight as Head of Marketing

Ford South Africa Appoints Tarryn Knight as Head of Marketing

Marketing

Ford South Africa has appointed Tarryn Knight as its Head of Marketing, effective Wednesday, 1 January. With nearly two decades of marketing experience for German passenger and commercial vehicle brands, Knight will lead the strategic direction of Ford's marketing communications, events and sponsorships.

Investec Marks International Zebra Day With Out-of-Home Advertisement

Investec Marks International Zebra Day With Out-of-Home Advertisement

Marketing

Investec has celebrated International Zebra Day by showcasing its popular brand icon with a different kind of zebra crossing. A dazzle of wild zebras appeared to trot across the intersection outside the bank and wealth manager's Sandton offices — thanks to computer-generated imagery (CGI). 

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