One of Africa's B Corp-certified digital agencies, Rogerwilco, has taken home 16 awards at the prestigious 2025 Assegai Awards hosted by the Direct Marketing Association of South Africa (DMASA). The agency has achieved success with every entry winning recognition across multiple categories.

South African sparkling wine, J.C. Le Roux, is entering a new chapter. Fronting the new 'EXACTLY' campaign is Makazole Mapimpi, the national hero whose journey from humble beginnings to global rugby stardom has made him one of South Africa's admired figures. 

Vodacom has launched its 2025 'Summer Campaign', marking a shift in its marketing strategy to partner with PEP CELL on a first-of-its-kind influencer-driven initiative with major OEMs.

The Marketing Research Foundation (MRF) and Plus94 Research have hosted a webinar showcasing the 20^th edition and fourth update of 2025 of the Marketing All Product Survey (MAPS®) data release.

Flow Communications, an independent South African integrated communications agency, has celebrated winning a total of 11 awards at two of the industry's well-known events: the Assegai Integrated Marketing Awards and the MMA SA Smarties Awards.

Buco, together with digital partners Algorithm and Mobiclicks, has taken home a Bronze Assegai Award at the 2025 Assegai Awards, that aimed to celebrate excellence in integrated marketing across South Africa.

The Marketing + Media Alliance (MMA) has announced the winners of the SMARTIES® Sub-Saharan Africa (SSA) 2025 Awards, following a gala dinner held in Cape Town. Now in its second year, SMARTIES SSA has aimed to continue to cement its position as a platform for recognising marketing innovation and effectiveness across the region.

Shopper marketing — where brand strategy meets retail reality — has now been formally recognised as a specialist skillset in South Africa with the launch of the country's first accredited shopper marketing short course.

SPAR South Africa has aimed to redefine value this shopping season with its biggest Black Friday campaign to date — 'Black Friday with SuperSized Savings'. The nationwide sale has taken a dual-phased approach designed with the aim to deliver maximum relief to South African consumers by increasing basket size and offering competitive pricing across grocery and liquor products.

The International News Media Association (INMA) has released, How News Advertising Reclaims the Brand Safety Narrative, a report aimed at exposing how flawed brand-safety systems have drained billions from quality journalism — and offering a data-backed road map for recovery.