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Marketing in the Ecosystem Era: How Strategic, Collaborative Storytelling is Shaping Africa's Digital Future,

Marketing in the Ecosystem Era: How Strategic, Collaborative Storytelling is Shaping Africa's Digital Future,

Marketing

The role of marketing in technology companies is evolving from a siloed function focused on promoting products or solutions and generating leads to a strategic orchestrator of value across complex networks, says Ifeoma Jibunoh, Chief Marketing Officer at Cassava Technologies.

Clicks ClubCard Celebrates 30 Years

Clicks ClubCard Celebrates 30 Years

Publicity

Launched in 1995, the Clicks ClubCard has grown into South Africa's longest-running and most used retail loyalty programme. With 13-million active members and R7.5-billion paid out in cashback, it's a business success story and a staple of South Africa's shopping heritage.

How to Level Up Your Networking Game

How to Level Up Your Networking Game

Publicity

The power of networking is more important than ever, for personal growth and business longevity. Sean Devlin, Business Development Director of brand and communication agency, Penquin, has announced, "Newtworking isn't just 'nice to have', it's a business essential."

The Social Media Pyramid: What to Post and How Often [Infographic]

The Social Media Pyramid: What to Post and How Often [Infographic]

Social

One of the biggest struggles influencers and social media content creators face is what to post and how often. In this article Saads Abrahams from media update is explaining the social media pyramid, which breaks down exactly what you should be posting and how often.

New Nashua Campaign Highlights its Tech Evolution

New Nashua Campaign Highlights its Tech Evolution

Marketing

Nashua has announced the launch of a national 'More Than Print' campaign to showcase its evolution into a full-service ICT solutions provider. Conceptualised by The Whalley Collective, the outdoor and radio campaign spotlights Nashua's range of workspace solutions for businesses of all sizes.

Dove Announces Using Generative AI for Good

Dove Announces Using Generative AI for Good

Media

The mainstream success of generative AI has caused a rapid acceleration of the perpetuation of unattainable beauty standards. Dove has announced the launch of a new Chrome extention, showing how brands can use generative AI to make the internet a safer space. 

WOO 2026 Annual Congress Held in London

WOO 2026 Annual Congress Held in London

Marketing

The 2026 World Out of Home Organization (WOO) Annual Congress has announced it is to take place in London from Thursday, 3 June to Friday, 5 June. Congress will begin on Wednesday, 3 June with a drinks reception followed by two full days of world-class speakers and interactive sessions. 

Seven Reasons Savvy Consumers Choose Brands That Teach Instead of Push

Seven Reasons Savvy Consumers Choose Brands That Teach Instead of Push

Marketing

Tired of being sold to? You're not alone. In a world of hype and hard sells, consumers are turning to brands that educate instead of sell. This new wave of "educational marketing" is helping consumers make better, informed and confident purchasing decisions, says Michael Gullan CEO of G&G Advocacy.

Shark Exhibition Announces Solutions to the Safety of Sharks and People

Shark Exhibition Announces Solutions to the Safety of Sharks and People

Publicity

Government representatives, scientists and ocean advocates have joined together at uShaka Marine World in Durban for the official launch of Phase One of the exhibition, Shark Smart: How Do We Keep Sharks & People Safe? — focused on non-lethal alternatives to shark risk mitigation.

Toyota South Africa and Kaizer Chiefs Uplift Children at Ethelbert Child and Youth Care Centre

Toyota South Africa and Kaizer Chiefs Uplift Children at Ethelbert Child and Youth Care Centre

Publicity

Toyota South Africa Motors (TSAM) and Kaizer Chiefs Football Club have announced that they have visited the Ethelbert Child and Youth Care Centre in KwaZulu-Natal ahead of the Toyota Cup match that took place at Moses Mabhida on Saturday, 26 July.

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